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The challenges of measuring marketing ROI

Today, marketing can be thought of as almost equal parts art and science. The reason behind much of this is the increasing growth and importance of marketing technology software...
Digital-Marketing-Channels1

Top 12 must-have digital marketing apps in 2021

Main Description: Look, digital marketing is in a state of change. The things that worked only a few years ago might not run as effectively in 2021. But luckily, we’ve got a...
Magic-Book

How to make marketing more magical and powerful

We, humans, are complex, messy and varied. A cosmos of 7.9 billion individuals with unique personalities, mindsets and emotions. Even identical twins are different. The outcome of...