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Tag : roi

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kpi

What are content KPIs & why do they matter?

Content key performance indicators (KPIs): they will make or break your content marketing efforts. Why? Because when you do not consider the content KPIs that will go into your...
video-marketing

18 video marketing insights for social success

Lights, camera, video. If there is one thing all brands and marketers should be doing regardless of size, budget, audience, industry, country or social network – it’s video...
social-media-audit-secrets

12 social media audit secrets you need to know

A social media audit is equivalent to a marketing health and wellness check-up. It’s an opportunity to proactively check the vitals, DNA, circulation, deficiencies, activity...