Post-COVID-19 strategy to restore your social media reputation
Activities of brands on social media have changed a lot because of COVID-19. Strategies to get back on track and restore your social media reputation. COVID-19 has had an impact...
How to monetize a popular blog
Creating a popular blog is no easy feat, but once you have one, you’ll have many options for how to monetize it. Monetization, in case you aren’t familiar, just means you’ll...
6 points on how to organize and host a successful outdoor corporate event
As any experienced business leader knows corporate events can offer numerous benefits if planned and organized correctly. Looking at the matter strictly in-house, these company...
How to strategically generate search engine traffic
Learn the differences between the search engines and the various ways you can promote yourself to help maximize your ROI. It’s easy for a newcomer to the world of search...
Gen Y and E-Commerce: What’s the Millennial Impact on this Industry?
The first thing worth discussing when it comes to the millennial impact on the industry is the fact that, at the moment, millennials are the largest portion of the world’s...
Brand awareness: Everything you need to know
Brand is a funny thing for owners. You cannot hold it in your hand, yet it is the foundation- bread and butter of the organization. Branding increases revenue for the organization...
What will 2020 bring for digital advertising?
Over the last ten years, digital advertising has come a very long way. At the turn of 2010, we were only beginning to see the very early potential of Video ads, we weren’t...
How to make a new name in an old industry
Money-making markets like finance, real estate and insurance aren’t sexy, but they are necessary. When you’re looking to grow your business, it’s easy to look to flashy...
5 ways to use leftover marketing budget right now
End of year tactics that can push you closer to your goal This time last year, your team probably sat down to determine your marketing budget for 2019. And now that the year is...
Why you should focus on search engine marketing in the new year
It may be hard to believe, but 2019 is coming to a close. For many businesses, that means reviewing what worked and didn’t work throughout the year, what you’d like to do...
Influencer marketing – how small business can get started
The advent of social media has introduced so many things that were not here about a decade ago. For instance, “selfie” is a word that came to be because of social media. But...
9 simple & fast ways to elevate your content
Superb content is the driving force behind every winning marketing campaign. Even the most brilliant strategy supported by the most advanced marketing technology will fall short...
The 4 best types of digital advertising and when to use them
While real estate will always be a relationship business, the nature of those relationships is becoming increasingly more “digital.” In fact, the National Association of...
Top 10 tips for marketing if you’re a small to medium business
The marketing and advertising world is evolving quickly. And you need to evolve with it. How you used to successfully market your business ten years ago… five years ago… even...
Turning objective data into creative marketing
A good creative marketing campaign can communicate an organization’s message to potential customers in a novel way that overcomes barriers and ensures engagement. Marketing is a...