Content Marketing

HomeArchive by Category "Content Marketing" (Page 6)
marketing_automation_myths_magic

Marketing automation: the myths and the magic

The need for marketing automation is greater than ever. Although adoption is growing rapidly, there are still many myths surrounding this technology. When marketing campaigns are...
build_up_influence_social_media

How to build up your influence on social media

By using social media, we make ourselves active and constant participants in a parallel economy that has permeated into virtually every aspect of our lives. The social economy is...
bridging_digital_physical

Bridging the digital and the physical

To optimize campaign strategy, these retail and e-tail brands use innovative tactics that blur the line between online and offline realms, thus enhancing the user experience. As...
navigate_river_marketing_data

How to navigate the river of Marketing Data

Every startup entrepreneur, at some point in the life cycle of their venture, dreams about franchising, having millions of customers and going public or going global. If those...
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