Going viral is overrated — practical advice on SaaS marketing
Make Sure to Play Your Marketing Strategies to Maximum Advantage! Going viral is phenomenal. One day you are unknown, and the next —trending in every possible media platform. In...
Content tip that helps you get more links
I’ve experienced extraordinary success with several content and link campaigns that employed a minor change to the content. I discovered this effect by accident many years ago....
How links could be online marketing’s most important KPI in 2016
I have noticed an increasing trend during the second half of 2015, which I believe will further increase in 2016: the recognized importance of links within online marketing by...
a Marketer’s Plea: don’t be afraid to ask for Links
SEOs, content marketers, and online marketers in general have slowly pushed the message that it’s wrong to ask for links. It’s seen as manipulative and unnatural....
