Why and how entities are shaping location marketing
What are entities, and how are they impacting local search marketing? Columnist Adam Dorfman tackles these questions and provides advice to local businesses looking to capitalize...
7 simple content writing hacks for creating awesome SEO content that Google will love
Here is a truth. If you don’t understand SEO or if you think it is quite complicated, you can relax. It isn’t complicated, once you understand that the readers and potential...
Everything you need to know about natural language search
Search engines like Google, Bing and others are making efforts to bring searching for information in line with everyday conversation with a type of search called ‘natural...