Content marketing tips: Maximize content promotion & distribution
If you’re looking for content marketing tips around distribution and promotion, you’re at the right place. Let’s start by answering an important question: are content...
The invaluable role of automation in digital marketing that guarantees success
Just how digital marketing is going to change over the next ten years is anyone’s guess. Even high-ranking executives at Google probably don’t have a solid grasp of how...
18 video marketing insights for social success
Lights, camera, video. If there is one thing all brands and marketers should be doing regardless of size, budget, audience, industry, country or social network – it’s video...
Why nothing matters more than your email’s subject line
Here’s how to craft a subject line that gets your email opened and, even better, opens your customer’s mind to engagement. For nearly a decade, pundits have been...
8 reasons why you should hire a digital marketing consultant for your small business
How confident are you in your web marketing skills? Do you have a designated expert on hand to ensure you’re up on the latest digital marketing trends and that your web presence...
How to optimize clients acquisition in e-commerce
The customer acquisition process plays the most crucial role in growing your business. With the availability of multiple options, choosing the right and most sustainable...
4 marketing strategies that can increase the effectiveness of your email opt-in forms
Use these tips to get your email opt-in form in front of the right eyeballs and entice them to sign up. Creating and displaying opt-in forms might not deliver instant results. If...
4 content assets you can publish on your website to attract attention
You’ve worked hard on your website. Here’s how to get the traffic it deserves. When you take a step back and look at the internet, you realize how massive it is and...
5 game changing ideas to improve customer satisfaction
As a business owner, you understand the importance of having an excellent customer service department. After all, without a customer base, you wouldn’t have a business to begin...
Why no-one is reading your emails (and what they’re doing instead)
Do you ever get the feeling that you’re being ignored? That despite your best efforts to ensure every email you write is a) highly relevant; b) succinct; and c) blurb-free, your...
How to get all of your pitch emails opened and answered
We will in the interconnected Information Age. Never has there been a time in history with so much access and opportunity for entrepreneurs. The Internet and social media have...
Getting over three mar-tech hurdles: are you ready?
Mar-tech is expected to thrive throughout 2016. How can marketers prepare themselves for the challenges that will accompany these advancements? Good news for marketers and...
5 steps to building a pop-up email strategy that won’t annoy readers
You’ve done the work to create great content and have readers visiting your website, but now it’s time to take your marketing to the next level. It’s time to jumpstart your...
Marketing automation: the myths and the magic
The need for marketing automation is greater than ever. Although adoption is growing rapidly, there are still many myths surrounding this technology. When marketing campaigns are...
5 ways to optimize customer loyalty in a changing landscape
Earning and retaining customer loyalty for brands is a more complex endeavor than it used to be. Use these tips to gain consumers’ devotion and fortify long-term...